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Better ideas than your team can come up with

What is Thinking Wrong?

As we get older in life, we develop pre-determined linear thought pathways.

Our brains like to be safe. We’re lazy creatures.

Tackle different creative problems the same way.

Inhibit true innovation and creative exploration.

Generating new ideas & design directions to challenge the status-quo.

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Letting go of your regular processes to come up with unexpected solutions.

Eliminating biases and orthodoxies to conceive the inconceivable.

It’s about breaking the connections that keep change from happening.

Generate many alternatives before locking down.

What is Thinking Wrong?

+ Generates new ideas to challenge the status-quo

+ Eliminates biases to conceive the inconceivable

+ Invites serendipity into the mix

+ Produces lots of ideas 
before locking down

'“fnewfnwiefnwlfwnlkfwnl”

– John Doe

Why you should bring Thinking Wrong into your organization?

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