We’ve taken the best components of proven methodologies to make our own remix.

 
TDRemixTapeWebColored300.png

These methodologies of innovation have been implemented in our work for years; working and collaborating with clients, running workshops, teaching students.

The founders of The Determined are experts in both Thinking Wrong and Prototype Thinking, which is the foundation of our Remix creative process. Hit play and see it in action.

Thinking Wrong  + Generates new ideas to challenge the status-quo + Eliminates biases to conceive the inconceivable + Invites serendipity into the mix + Produces lots of ideas 
before locking down

Thinking Wrong
+ Generates new ideas to challenge the status-quo
+ Eliminates biases to conceive the inconceivable
+ Invites serendipity into the mix
+ Produces lots of ideas 
before locking down

Prototype Thinking  + Shorten the time to try new ideas + Find the moments that matter + Prototype at the speed
of thought + Front-load risk

Prototype Thinking
+ Shorten the time to try new ideas
+ Find the moments that matter
+ Prototype at the speed
of thought
+ Front-load risk

Design Thinking  + Define the right problem to solve + Explore ideas tangibly + Iterate based on feedback

Design Thinking
+ Define the right problem to solve
+ Explore ideas tangibly
+ Iterate based on feedback

Lean Startup  + Minimal Viable Product + Test early and often + Minimize waste and resources

Lean Startup
+ Minimal Viable Product
+ Test early and often
+ Minimize waste and resources

Human-Centered Design  + Focus on human needs + Empathy develops insights + Gain a “worm’s eye view”

Human-Centered Design
+ Focus on human needs
+ Empathy develops insights
+ Gain a “worm’s eye view”

Design Thinking… More like Design Doing.

We’ve hacked the classic Design Thinking process with exercises and experiences we’ve learned over the years. Thinking Wrong is useful at the start of the creative process while Prototype Thinking is great at the end when ideas need to be built. A one-two punch in innovation.

OurDTscanSketchweb.png
 

Marc O’Brien has worked closely with John Bielenberg since 2009 developing and implementing exercises and approaches towards “thinking wrong” while working at Project M and Future.

Sarah Harrison mentored under Tom Chi and J Li of Prototyping Thinking Labs, working as a trainer and collaborator, helping to develop the prototype thinking collateral and methods, as well as training entrepreneurs and teams in rapid innovation and testing methods.